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Asia billion, that is, Asia billion in Tianjin Industrial Co., Ltd., established in 1994, is a development of brand sheep milk products and the first to market the professional sheep dairy production enterprises, the main business of the development, production and sales containing high-tech Nutrient formula of goat milk powder, goat milk tablets, liquid goat milk and milk beverages such as goat milk products.
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Company Profile / Asia billion editor
Tianjin Yiyi Industrial Co., Ltd. was established in 1994, is the first to develop brand sheep goat milk products and the first to market the professional sheep dairy production enterprises, the main business of the enterprise development, production and sales containing high-tech nutrition formula Of goat milk powder, goat milk tablets, liquid goat milk and milk drinks and other goat milk products. The company has passed ISO9001, HACCP and QS certification, the products have been China Food Industry Association as "reliable food", the Office of Tianjin dairy was identified as "pollution-free food" and access to the China Green Food Development Center Issued by the "green food" certificate. In 2006 the company was the China Dairy Association as "the outstanding dairy processing enterprises"; in 2007 by the China Food Safety Association Organizing Committee as "China's safe food production demonstration units"; in 2008 to support the Sichuan earthquake disaster area activities , Was awarded the Tianjin Charity Association, "charitable dedication, charity help" in 2008, Tianjin Food Safety and Credit System Construction Office was rated as "Tianjin food safety demonstration enterprises." Ms. Liu Li, chairman of the China Food Industry Association in 2003 was awarded the National Food Industry outstanding women entrepreneurs, in 2006 won the "2005 China Women's outstanding achievements of the Year Award" in 2005 in Tianjin "outstanding food entrepreneurs" and "Top Ten entrepreneur". September 2006 by the China Dairy Association as "the outstanding dairy processing enterprises." Since 2006, enterprise sales in the fast moving consumer goods senior marketing experts Bo led the professional marketing team under the joint efforts have made great progress! At present, the company's growth rate has reached an alarming 200% or more.
Enterprise Features / Asia billion editor
Company to promote the healthy development of the Chinese goat milk industry as its mission, "the United States can be high special" to build China and the world's goat milk industry's first brand for the development goals. Over the years the company has focused on milk source base construction, product development and improvement, market analysis and development, consumer behavior research and comprehensive development of the introduction of dairy innovation at home and abroad, has introduced various types of goat milk new products to lead Sheep dairy consumption trend. The company for many years by the Tianjin Municipal Government as the top 100 private enterprises, hero enterprises, outstanding enterprises. In 2003 the company "the United States may be high special" series of sheep dairy products in Tianjin Commercial Science and Technology Progress Award. Company to focus on product quality and integrity services for the purpose of the selection and production of milk in the process, always adhere to the strict, standardized and high standards of management principles of operation and management. The use of domestic senior experts nutrition formula to ensure that products rich in nutrition and international quality. In the market, the company to absorb the latest marketing concepts at home and abroad, the introduction of senior consultants collaboration agencies, build to do, "China's first brand of goat milk," the high standard operating platform from the product image to the consumer terminal layer formation, strategic planning, , Data tracking, the implementation of advertising planning and media portfolio operation, with channels, the terminal promotional activities as one mode of operation, care of a new "China's first brand of goat milk." Since the products on the market, widely favored by consumers, the company's sales revenue growth rate of up to 50% per six months. The company is now in Beijing, Shanghai, Shenyang, Shenzhen, Chengdu, Fuzhou, Zhengzhou and other places to establish a business office. In more than 20 provinces and municipalities in mainland China, such as Beijing, Tianjin, Shanghai, Heilongjiang, Liaoning, Jilin, Inner Mongolia, Hebei, Shanxi, Shaanxi, Henan, Zhejiang, Sichuan, Hunan, Hubei, Yunnan, Fujian and Guangzhou. Sales channels.
The main products / Asia billion editor
The United States can be high special goat milk powder - mainly include: infant milk powder series, maternal series of sheep milk powder, the public series of goat milk powder, gift box sheep
Corporate Culture / Asia billion editor
2, "the small things to do fine, the details of doing fine 3" Today's thing, today finished 2, the work is more accurate, more precise, 2, the responsibility to increase the excuse to reduce the smile to be more complaining less 4, the work style is: or quit, to do it necessary to do the job is to work hard, The first 5, the implementation of each employee should have the ability, for which we put forward the slogan is: work is not looking for any excuse to implement 6, Asia billion ideal is: the world's strongest goat milk industry The largest enterprise 7, our business philosophy is: the market may change, integrity will never products may change, the quality will never positions may change, the faith will never change. 8, in good faith we put forward the slogan is: 100 Tak-first, PepsiCo-based letter, a man, do business is about integrity 9, in Thanksgiving, we put forward the slogan is: by dripping grace, Report! 10, every employee should have a team spirit, we put forward the slogan is: 1 "two for the benevolence, three for the public, win-win cooperation, do a good 2" only share ideas have power, no Share no team growth. 11, in respect of respect we put forward the slogan is: respect for others, only to win respect. Self-esteem self-respect, and common progress.
Strategic Objective / Asia billion editor
Do the goat milk brand leader to do the world's largest professional goat milk, the largest corporate corporate code of conduct: the first quality of the first brand of quality The first enterprise of the dominant thinking: the enterprise is responsible for the staff responsible for social responsibility for their own business eight-character principle : Integrity and pragmatic innovation and efficient integrity: honesty, trustworthiness, and all the things that are trustworthy, is a major event, for individuals, departments, enterprises are embodied in the top priority moral values. pragmatic: work steadily, step by step to do it, in order to target a pragmatic effort, all the dreams are pragmatic to achieve, down to move forward to complete their small goals, big goals will be achieved. innovation: there may not change, do product innovation, process innovation, process innovation, will continue to develop. efficient: to improve our efficiency, improve the work! 2, only share the power of thought, there is no share of no team growth.... In 2008 the goal of Asia billion: do goat milk leading brand in 2010 Asia billion goal is: to do the leading brand of goat milk in China in 2012 Asia billion goal is: to do the Chinese sheep milk leader brand
Employing concept / Asia billion editing
People-oriented, both ability and political integrity of human resources is the first enterprise resource development, the company adhere to the management of human thinking, for every employee to provide a fair and harmonious working environment. In the choice of talent on the company's focus on the two aspects from the character and ability to assess, I hope more people have both ability and political integrity to join our team, we believe that only the outstanding moral qualities of people can play better. Character first, loyalty To the existing staff of the company's regular ideological education, pay attention to the training of staff character, cultivate staff's sense of responsibility and loyalty, so that employees in the ideological and operational to maintain a high degree of consistency, and constantly stimulate Staff potential and passion for work. Ability first, the most important contribution to the staff performance appraisal and evaluation, the company believes that ability to do their own work is a prerequisite, only have a certain ability to work, will it be possible to do a good job. On the other hand, with the facts speak, whether to contribute to the development of the company in the assessment of employees when the most important criteria. Through the recruitment, network and other channels throughout the year in various recruitment throughout the country, senior marketing, management and technical personnel, and regular training of existing staff, and in accordance with the actual situation of the staff carried out Post adjustment and work arrangements, to make the best use of, avoid weaknesses.
Development Process / AYA Editor
Tianjin Asia billion Industrial Co., Ltd., headquartered in Tianjin Hexi District, the factory is located in the West Green District. The company was established in early 1994, a total investment of 12 million yuan for the whole. The early days have been engaged in the production of electronic technology products. After six years of primitive accumulation, in 2000 through cooperation with Taiwan partners, the acquisition of imported equipment in the first domestic production of goat milk products. After several years of rolling development, China became the first set of development, development, production and the first to market the professional sheep dairy production enterprises. The company introduced the international fine varieties - Saanen dairy goats, in the pollution-free western grasslands, the implementation of pure natural, green grazing feeding, to ensure the goat's natural, security and high nutrition. In the western region of milk source base construction has been the strong support of local governments, so that the amount of corporate dairy goat resources ranked first in the country, control of goat milk resources accounted for almost 50% of the total output of more than firmly Of the milk source in the hands of enterprises. From the product image to the consumer terminal layers formed, strategic planning, network control, data tracking, data collection, and so on, the company has developed into a new generation of high-end brand, The implementation of advertising planning and operation of the media portfolio, with access, terminal promotions as one mode of operation, care of a new "China's first brand of goat milk." Since the launch in 2001, its sales revenue growth rate of up to 50% per annum. From 2007 the company set up a sales network in the country to 2008, has 24 offices in 2008, sales revenue reached 150 million yuan. The company has been in the Jinghai Economic Development Zone purchased 200 acres of land, the construction of the country and the world's largest production base of goat milk and related products, the project has been applied as a national key development projects will be completed, including expert buildings, office buildings, sheep Milk research projects of the research floor, production workshop, warehousing logistics, staff quarters and the corresponding production of insurance facilities. The total investment of the project is about 230 million yuan, the construction completion period is 3 years, the completion of this project will fill the gaps in China and the world goat milk development project. The first phase of 60,000 square meters of factory buildings and R D building will be completed in October 2008, two 40,000 square meters of factory buildings in the second half of the formal construction, three 170,000 square meters of factory buildings in the second half of 2009 to start construction. After the project is put into production, it mainly produces infant formula milk powder, maternal milk powder series (early pregnancy / pregnancy / month period / lactation period), public series milk nutritious goat milk tablets and other liquid, solid milk and , With an annual output of 300,000 tons of dairy products.
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